Engaging users with a Microsoft Azure-based universal app (Article)

Microsoft IT developed an Azure-based app to encourage user and product feedback from members of the Microsoft Elite early adopter program. The new Elite app gave members a central point of interaction with the program across multiple device platforms. The broad acceptance of this app gave us a more comprehensive view into the early adoption process and helped to improve our product development management.

https://www.microsoft.com/itshowcase/Article/Content/775/Engaging-users-with-a-Microsoft-Azurebased-universal-app